Turn Loyalty into Long-Term Value
Go beyond retention with loyalty journeys designed to deliver measurable business growth.
Create meaningful progression loops that keep users coming back for more
Levels & Tiers
Recognize and reward users as they move up the loyalty ladder.
Resettable Loyalty Cycles
Create time-bound loyalty tracks that reset regularly to encourage ongoing participation and re-engagement.
Milestone Rewards
Let users track their progress and unlock meaningful incentives as they advance.
Offer tangible benefits for loyalty—delivered when it matters most.
Prize & Promo Configuration
Offer the right rewards—tailored to your users and brand goals.
Time-Limited & Event-Based Offers
Boost engagement with special promotions that run during holidays, events, or limited-time windows.
Personalized Rewards
One size doesn’t fit all—Recognize what matters most to each user—with rewards that feel personal and well-timed.
Turn activity into revenue through intelligent engagement loops.
Shop & Catalog
Let users exchange points or achievements for real-world or in-game value.
Upsell Triggers
Identify moments of intent and offer value that converts.
Cross-Promotion Campaigns
Connect engagement across platforms or channels.
Bridge the gap between online and offline loyalty.
Seamless Reward Ecosystems
Let users earn and redeem points both digitally and physically—through apps, games, or in-store kiosks.
A First-of-Its-Kind Experience
Whether they’re playing online or visiting a casino, your users stay connected to one loyalty journey.
Unified Loyalty in Action
Give users a single loyalty journey across physical and digital touch points—and give your brand more ways to engage, convert, and retain.
Intelligent Loyalty, Personalized for Every User
Data-driven segmentation ensures that every reward, campaign, and monetization trigger is tailored to the user journey.
- Segment users by behavior, lifecycle, and preferences
- Launch tailored offers and loyalty paths in real-time
- Turn personalization into performance
Simple, Fast, and Flexible
Designed for fast onboarding and flexible integration. Whether launching a full loyalty system or a single feature, setup is seamless and scalable.
- Modular loyalty architecture
- API-first integration
- Fully brandable user experiences
Loyalty Features
More than loyalty
Engagement Mechanics
Discover the tools that drive interaction and motivation
Intelligence & Experience
See how real-time data personalizes every touchpoint.
Rewards Store
Turn engagement into prizes with your own branded shop
winning with loyalty
Gil Bushkin
Head of Marketing & CRM
“Captain Up’s expertise in gamification and engagement solutions has been instrumental in bringing our vision to life. At betPARX, we understand the importance of recognizing and rewarding out customers.”
Lenin Castillo
COO
“We are very happy, as the launch has been a success. More and more players are accumulating Strendus Coins and redeeming them for bonuses to continue enjoying their favourite games, among other options”
Yu Kai Chou
Gamification Guru
“Having the technology is not enough to create an engaging experience. You need to understand how to incorporate good design via the 8 Core Drives into the experience, to create long lasting fun and engagement. Captain Up enables to add gamification easily”
Prof. Dan Ariely
Behavioral Science Professor Duke University
“Engagement and retention are the biggest challenges facing online services today. Captain Up aims to bring the lessons of behavioural economics to online users worldwide ”
Sabrina Soldà
Co-founder & Senior Advisor
“Gamification is an essential cog in the wheel of what I deem to be a complex philosophy in product design and user engagement. Captain Up’s product portfolio helps out partners build a competitive edge in terms of player loyalty and engagement”
Matan Shemesh
Chief of Growth & Product
“Our partnership with Captain Up has enabled us to deliver personalized challenges, dynamic rewards, and more engaging experiences across markets. Their gamification platform has driven higher activity, stronger retention, and increased customer satisfaction, making them a trusted ally in our digital transformation journey.”
David Vanek
“We want to bring more fun and excitement to the game. Captain Up is enabling us to offer this kind of experience enriching the game with challenges, tournaments, trophies as well as other fun elements. Together we bring rich and rewarding journey to our customers, offering a dynamic and exciting personal metagame”
Amelie Midoun
Head of CRM
“With Captain Up, we were able to take our player engagement to the next level. Their gamification and loyalty platform gave us the flexibility to design challenges, missions, and personalized rewards that truly resonated with our customers.
We’ve seen a clear increase in activity, loyalty, and satisfaction, and the platform has seamlessly adapted to our brand identity and regulatory needs. More than just a product, Captain Up provides a partnership built on innovation, responsiveness, and shared vision.”
