About us

Captain Up maximizes user engagement and lifetime value, using gamification, social and communication tools.

Our mission is to offer operators a simple and effective way to level up player engagement. We help companies increase revenues and user lifetime by offering players a more enjoyable and personal gaming experience, across all channels.

We enhance operators offering with methods used in social games. These include challenges, tournaments, community feeds, badges, levels, leaderboards, in-app messaging and more, all in real-time, customized to a specific operators & user journey.

Our platform includes management tools, user insights and analytics.

Why work with Captain Up?

  • Increase your revenues
    By maximizing user engagement and loyalty
  • Engage players in real time, on a personal and group level
    By using various communication methods such as notifications, pop up messages and more
  • Enable players to interact socially with other players
    By introducing social elements such as leaderboards, activity feeds and more
  • Increase average play times spent by players
    By using gamification elements such as badges, levels and more
  • Enhance player loyalty
    By personalizing the engagement with the player, by making the gaming experience more enjoyable and by continuously knowing what to offer based on insights

In the press

Captain Up looks to improve user retention after award win
TG Magazine

Captain Up, a next generation loyalty programme platform for online operators, was selected as the winner from a short-list of five at London’s ExCeL Centre.

Captain Up already works with the likes of Ladbrokes and 888, and now wants to build on its success by helping operators to improve retention among players through rewards.

Real Time Engagement Tools
CTO Survival guide

As part of this research I’ve registered with few e-commerce sites. Since then, my inbox is constantly bombarded with messages offering “40% discount, top sale, bonus on your next deposit, etc.” Other than the email subject, they look quite the same…

The Name Of The Game: The Beginner’s Guide To Gamification

You will have to carefully customize your point system according to your goals, sales dynamics and business strategy. To make things easier see what Captain Up has to say. The “hero app” will help you to install awesome-looking leader boards anywhere you want and raise the engagement to the roof!

Gamify your blog or website
Gamify Blog

Captain Up is an “engagement in a box” platform for web and mobile apps. By that way, you can provide a social component to your apps or websites …